The AMC Team

Our Mission

Our mission is to secure the best coverage for the best price for our clients and to ensure that they receive all insurance benefit payments they are entitled to.

Our Story

American Medicare Counselors came to life in 1984 with the mission to help Medicare beneficiaries collect all the insurance payments to which they were entitled. Over time, we also developed a specialty in assisting and advocating for our clients with long-term care insurance claims. Thirty-five years later, we are still doing the same thing, but we also broker Long-Term Care and Medicare insurance, and for many more clients.

Our Leadership

Richard Grote

Chairman & CEO
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Richard works with the firm’s employer and individual clients.  Before joining AMC full time, Richard was the Chairman of Grote Financial Futures, a foreign exchange and interest rate forecasting and advisory firm.  He is former Vice President at Chemical Bank (now JPMorgan) in New York and in London where he headed the bank’s Foreign Exchange Advisory Service for Europe and the Middle East.  A Vietnam veteran, Richard was honored as the National Veterans Small Business Champion for 2007 by the United States Small Business Administration.  He holds a B.A. degree from Yale University and an M.B.A. from Columbia Business School.

Pete Wetzel

Founder & President
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Pete founded AMC in 1984 and works with the firm’s employer and individual clients.  He holds B.S. and M.A. degrees from St. Louis University.  At St. Louis University, Peter was a standout pitcher for the St. Louis University baseball team and was offered a contract by the Chicago White Sox.  In his spare time, Peter enjoys spending time with his ten grandchildren and following the Cardinals.

Peter Grote

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Peter works with both our employer and individual clients.  He has been with AMC for ten years.  Peter holds a B.A. in History from Yale University and an M.B.A. from Columbia Business School.  He is also a former Marine and Iraq War Veteran.  In his spare time, Peter enjoys spending time with friends and family.

Natalie Wolfe

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Natalie works with our employer and individual clients. She has been with our company for six years. She graduated with Magna Cum Laude and Dean’s List honors from the University of Missouri- Columbia. While previously working in finance, Natalie earned an MBA from St. Louis University.  Immediately before joining AMC, Natalie was selected for the International Justice Mission and spent 14 months in Uganda as a Structural Transformation Design Fellow following a two month training program in Washington, D.C. Natalie enjoys reading, traveling, and being active outdoors.

Diana Haverstick

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Diana handles Individual and Group Clients. She has over 17 years handling claims and insurance situation issues. She directs all day-to-day operations and works closely with insurance companies. Outside of work, she enjoys spending time with her friends and family.

Adam Renfro

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Adam handles our employer and individual clients. Adam graduated Summa Cum Laude with Economics Departmental Honors from the University of Missouri-Columbia. Before he transferred to the University of Missouri-Columbia, Adam attended Grinnell College in Iowa for two years, where he was on the Dean’s List and was an Academic All-Conference baseball player. In his spare time, Adam enjoys playing golf and spending time with family and friends.

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